Gecko [ fap.ae ]

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Rename

Envelope-to: info@codemynt.co.uk
Delivery-date: Wed, 08 Apr 2026 03:01:39 -0400
Date: Wed, 8 Apr 2026 02:01:25 -0500 (CDT)
From: Adyen <news@adyen.com>
Reply-To: salessupport@adyen.com
To: info@codemynt.co.uk
Message-ID: <641170305.260253.1775631685462@mlm-mktmail-batch-0001-a-005.prod.gbr2.marketo.org>
Subject: How AI is reshaping the payments industry
MIME-Version: 1.0
Content-Type: multipart/alternative; 
	boundary="----=_Part_260252_401026033.1775631685462"

------=_Part_260252_401026033.1775631685462
Content-Type: text/plain; charset=UTF-8
Content-Transfer-Encoding: quoted-printable

From agentic commerce to personalised checkouts, discover how the payment i=
ndustry is adapting to AI.
Newsletter
AI  at the core of commerce
AI is becoming a core part of how commerce works. It=E2=80=99s changing how=
 shoppers discover products, how businesses manage risk, and how payments a=
re processed and optimised.=20

This isn=E2=80=99t hype or a future scenario, it=E2=80=99s practical improv=
ements: better authorisation rates, smarter fraud detection, more relevant =
payment options, and faster decision-making. AI allows businesses to use da=
ta in real time instead of relying on static rules or manual adjustments.=
=20

As customer expectations increase and operations become more complex, react=
ing isn=E2=80=99t enough. Businesses need systems that can adapt instantly.
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The future of checkout is dynamic
Personalize, a new AI-powered product designed to transform the checkout in=
to a growth driver, recognises shoppers based on their behaviour in real-ti=
me.
Transform your checkout =E2=80=BA  <https://em.adyen.com/MjIyLUROSy0zNzYAAA=
GhCt4HTUdx2_gRHBpB--AfEA6ru9IvauwH1rgUqow66fniLUzUg3OhDuT83qScOVgrLt6YlkM=
=3D>
How treasury innovation drives growth
Adyen and BCG surveyed finance leaders across the US, UK, and EU on corpora=
te finance. The message is clear: CFOs must reposition finance as a growth =
engine.
Get the insights =E2=80=BA  <https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HT=
eyEuEHvlAYEnbDA_b3s7vKhCTANuivJLPA4sMvTs3aG_i3StR6PRMynFIlJtRYgIBA=3D>
Innovations to optimise your 2026 performance
Optimise every payment with our latest product launches. From global expans=
ion into India to building a merchant-first vision for the era of AI-led tr=
ade, we're ready for what's next.
Get product updates =E2=80=BA  <https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt=
4HTY5ADkgyKDiCeZqmQZjkHQ19B3J4ohyb3d0i9B0yTN2LJxaChWis7-dlVLYiSQRWqQE=3D>
51% of shoppers are ready for retail AI
We surveyed thousands of businesses and consumers to map the future of reta=
il. While 51% embrace AI, 45% want clear accountability. See our latest res=
earch findings.
Go to the report =E2=80=BA  <https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HT=
bV_9hFM1fMecjDFkRBhOFYnX6sQ-_oL0f-28q1-Asm84Kp9-EdOJCjGzQywJ9HoLKc=3D>
The infrastructure gap in agentic commerce
AI agents are reshaping commerce=E2=80=94checking prices, stock, and shippi=
ng in real time. But after conversations with merchants, one barrier stands=
 out: today=E2=80=99s commerce infrastructure.
Learn more=C2=A0=E2=80=BA  <https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTV=
atChwNCqHypVPE1dgnlig1KQ5ZbA1N4W4oa0iUC6fBisDS6Nx0prRknu1j4ZR-ld8=3D>
Drive sales and loyalty with social commerce
Social commerce=E2=80=99s global value is projected to exceed $17 trillion =
by 2033. The opportunity lies in connecting with customers where they alrea=
dy are.
Get started =E2=80=BA  <https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTY-jtV=
H6QllnswH1Z2AezmyEizKn-YGVIqUS0fFcDdhcIxMOFzpPQJLJbSWIIhYkPgA=3D>
Join us at The Retail Technology Show
Planning to be at ExCeL London on 22 =E2=80=93 23 April? Join Nicole Olbe, =
our UK Managing Director, on the Spotlight Stage (22 April, 13:30) to explo=
re how AI-driven shopping is changing retail. We=E2=80=99d love to see you =
there =E2=80=94 visit stand M50 to chat about what=E2=80=99s next for your =
business.
See the event details =E2=80=BA  <https://em.adyen.com/MjIyLUROSy0zNzYAAAGh=
Ct4HTZLbcAr4aKUS1pl_MFkAFqpBFMjWg6M61xh_6kHiD2BqSPotA294n1D0W4jWY3tdI-o=3D>
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<link href=3D"https://go.adyen.com/rs/222-DNK-376/images/FaktTT-Normal.ttf"=
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rel=3D"stylesheet" />=20
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</head>=20
<body style=3D"width: 100%; background-color: #F3F6F9;">=20
<table width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=
=3D"presentation">=20
<tbody>
<tr>=20
<td style=3D"text-align: center;">=20
<table id=3D"outer" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=
=3D"presentation" width=3D"660" style=3D"width: 100% !important; min-width:=
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<tbody>
<tr>=20
<td id=3D"container" class=3D"mktoContainer" style=3D"background: #FFFFFF; =
text-align: left;">
<table id=3D"header" class=3D"mktoModule" width=3D"100%" cellpadding=3D"0" =
cellspacing=3D"0" border=3D"0" style=3D"background: #FFFFFF;" role=3D"prese=
ntation">=20
<tbody>=20
<tr>=20
<td class=3D"wrapper" style=3D"padding: 12px 48px !important;">=20
=20
<table width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" styl=
e=3D"display: none !important; mso-hide: all; overflow: hidden; max-height:=
 0; width: 0; line-height: 0; visibility: hidden;" role=3D"presentation">=
=20
<tbody>=20
<tr>=20
<td id=3D"preheader-Text" class=3D"mktoText" style=3D"color: #FFFFFF; displ=
ay: none !important; mso-hide: all; overflow: hidden; max-height: 0; width:=
 0; line-height: 0; visibility: hidden;">From agentic commerce to personali=
sed checkouts, discover how the payment industry is adapting to AI.</td>=20
</tr>=20
</tbody>=20
</table>=20
<table width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=
=3D"presentation">=20
<tbody>=20
<tr>=20
<td style=3D"width: 90px; padding: 12px 0px;"> <img src=3D"https://go.adyen=
.com/rs/222-DNK-376/images/adyen-logo.png" width=3D"90" alt=3D"Adyen" /> </=
td>=20
<td id=3D"Header-Newsletter" class=3D"newsletter mktoText" style=3D"padding=
: 12px 0px; text-align: right; font-family: 'Fakt', Arial; font-size: 13px;=
 color: #A5AFBD; line-height: 18px; text-align: right;">Newsletter</td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table>
<table id=3D"text-Primary" class=3D"text mktoModule" width=3D"100%" cellpad=
ding=3D"0" cellspacing=3D"0" border=3D"0" role=3D"presentation">=20
<tbody>=20
<tr>=20
<td class=3D"wrapper" style=3D"padding: 12px 48px;">=20
<table width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=
=3D"presentation">=20
<tbody>=20
<tr>=20
<td id=3D"Text-Primary-PreText" class=3D"quote mktoText" style=3D"display: =
none; padding: 12px 0px; text-align: left; font-family: 'Fakt Blond', Arial=
; font-size: 20px; color: #00112C; line-height: 30px;"></td>=20
</tr>=20
<tr>=20
<td id=3D"Text-Primary-Title" class=3D"title mktoText h1" style=3D"display:=
 block; padding: 12px 0px; text-align: left; font-family: 'Fakt Semibold', =
'Fakt', Arial; color: #00112C; font-weight: normal; font-size: 44px; line-h=
eight: 54px; letter-spacing: -1,5%;">AI <span style=3D"color: #0abf53;"> at=
 the core</span> of commerce</td>=20
</tr>=20
<tr>=20
<td id=3D"Text-Primary-Text" class=3D"copy mktoText" style=3D"display: bloc=
k; padding: 0px 0px 12px 0px; text-align: left; font-family: 'Fakt Blond', =
'Fakt', Arial; font-size: 16px; line-height: 26px;">AI is becoming a core p=
art of how commerce works. It=E2=80=99s changing how shoppers discover prod=
ucts, how businesses manage risk, and how payments are processed and optimi=
sed. <br /><br />This isn=E2=80=99t hype or a future scenario, it=E2=80=99s=
 practical improvements: better authorisation rates, smarter fraud detectio=
n, more relevant payment options, and faster decision-making. AI allows bus=
inesses to use data in real time instead of relying on static rules or manu=
al adjustments. <br /><br />As customer expectations increase and operation=
s become more complex, reacting isn=E2=80=99t enough. Businesses need syste=
ms that can adapt instantly.</td>=20
</tr>=20
<tr>=20
<td id=3D"Text-Primary-CTA" class=3D"cta mktoText" style=3D"display: block;=
 padding: 12px 0px; text-align: left;">=20
<div>=20
=20
<a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTQpeimx9cUScoGCPmek-qMDJN0VdE=
5-GddV0Y_tfIuuTdF_pFy4atUb3pog05QXaXD4=3D" style=3D"background-color: #0ABF=
53; border: 1px solid #0ABF53; border-radius: 6px; color: #ffffff; display:=
 inline-block; font-family: arial, sans-serif; font-size: 16px; font-weight=
: bold; line-height: 40px; text-align: center; text-decoration: none; width=
: 220px; -webkit-text-size-adjust: none; mso-hide: all;"
>How to get started</a>=20
</div></td>=20
</tr>=20
</tbody>=20
</table>=20
<table cellspacing=3D"0" cellpadding=3D"0" border=3D"0" width=3D"100%" role=
=3D"presentation" style=3D"width: 100% !important; display: block;">=20
<tbody>=20
<tr>=20
<td style=3D"padding: 36px 0px 12px;">=20
<table cellspacing=3D"0" cellpadding=3D"0" border=3D"0" width=3D"100%" styl=
e=3D"width: 100% !important;" role=3D"presentation">=20
<tbody>=20
<tr>=20
<td align=3D"left" valign=3D"top" width=3D"660px" height=3D"1" style=3D"bac=
kground-color: #D2DAE1; border-collapse: collapse; mso-table-lspace: 0pt; m=
so-table-rspace: 0pt; mso-line-height-rule: exactly; line-height: 1px;">=20
</td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table>
<table id=3D"twoColumn-Platea327b81b-6828-4595-91fd-25d3226242cc" class=3D"=
twoColumn mktoModule" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" bo=
rder=3D"0" role=3D"presentation">=20
<tbody>=20
<tr>=20
<td class=3D"wrapper" style=3D"padding: 12px 48px;">=20
<table width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=
=3D"presentation" style=3D"display: none;">=20
<tbody>=20
<tr>=20
<td id=3D"twoColumn-Plate-Header32a5fca3-3600-4ae4-a3b0-118907a3d42c" class=
=3D"header mktoText h3" style=3D"padding: 12px 0px; text-align: left; font-=
family: 'Fakt Semibold', 'Fakt', Arial; color: #00112C; font-weight: normal=
; font-size: 32px; line-height: 42px;"></td>=20
</tr>=20
</tbody>=20
</table>=20
<table class=3D"plate" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" rol=
e=3D"presentation">=20
<tbody>=20
<tr>=20
<td class=3D"row" valign=3D"top">=20
=20
<table class=3D"column left" width=3D"264" border=3D"0" cellpadding=3D"0" c=
ellspacing=3D"0" role=3D"presentation" align=3D"left" style=3D"display: inl=
ine-block; width: 100%; min-width: 100%;">=20
<tbody>=20
<tr>=20
<td class=3D"image" style=3D"display: initial; padding: 12px 0px; text-alig=
n: left;">=20
<div id=3D"twoColumn-Plate-1-Image17adba87-6aa8-4854-bfc1-646cacf58323" cla=
ss=3D"mktoImg" mktolockimgsize=3D"true">=20
<a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTeeDvWyle5d--_OuPExnbEgN4TifP=
NiVwOKEJ5lDen_xh4Of6NuIGvVnLsLoBJ_kqHo=3D" target=3D"_blank"
><img style=3D"border-radius: 6px;" src=3D"https://go.adyen.com/rs/222-DNK-=
376/images/Dynamic_A.png" width=3D"264" alt=3D"Dynamic_A.png" /></a>=20
</div> </td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-1-Titlec7979a8e-b701-40e5-a6d3-ade30de6f26e" clas=
s=3D"title mktoText h5" style=3D"padding: 12px 0px; text-align: left; font-=
family: 'Fakt Semibold', 'Fakt', Arial; color: #00112C; font-weight: normal=
; font-size: 20px; line-height: 30px;">The future of checkout is dynamic</t=
d>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-1-Textdcb5e5dc-683d-4efb-a57b-bdf9e7374920" class=
=3D"copy mktoText" style=3D"padding: 0px 0px 12px 0px; text-align: left; fo=
nt-family: 'Fakt Blond', 'Fakt', Arial; font-size: 16px; line-height: 26px;=
">Personalize, a new AI-powered product designed to transform the checkout =
into a growth driver, recognises shoppers based on their behaviour in real-=
time.</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-1-Linkb93aa475-9810-421d-84b1-254c4e0f5535" class=
=3D"link mktoText" style=3D"display: block; padding: 0px 0px 12px 0px; text=
-align: left;"><a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTeEHapeVNI7Kwuj3ZW_7k0efaTxFX=
uLCMpFbGBsurThsrLAyxbrO2Ict0JFSPO0QkDQ=3D" target=3D"_blank" style=3D"font-=
family: 'Fakt', Arial; color: #0abf53; text-decoration: none;"
>Transform your checkout =E2=80=BA </a></td>=20
</tr>=20
</tbody>=20
</table>=20
=20
<table class=3D"column right" width=3D"264" border=3D"0" cellpadding=3D"0" =
cellspacing=3D"0" role=3D"presentation" align=3D"left" style=3D"display: in=
line-block; width: 100%; min-width: 100%;">=20
<tbody>=20
<tr>=20
<td class=3D"image" style=3D"display: initial; padding: 12px 0px; text-alig=
n: left;">=20
<div id=3D"twoColumn-Plate-2-Image2f2c38fd-0093-4d3a-9ab2-e6ddae3a8854" cla=
ss=3D"mktoImg" mktolockimgsize=3D"true">=20
<a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTdjS2gcqscxzhZsO52KlhYPNtMc7u=
-JHTa6jVGBT8-erx2YjC6lrkvlsu9juyKfFRFA=3D" target=3D"_blank"
><img style=3D"border-radius: 6px;" src=3D"https://go.adyen.com/rs/222-DNK-=
376/images/Treasury_A.png" width=3D"264" alt=3D"Treasury_A.png" /></a>=20
</div> </td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-2-Title07de66c3-6087-4919-91d6-1844c612b209" clas=
s=3D"title mktoText h5" style=3D"padding: 12px 0px; text-align: left; font-=
family: 'Fakt Semibold', 'Fakt', Arial; color: #00112C; font-weight: normal=
; font-size: 20px; line-height: 30px;">How treasury innovation drives growt=
h</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-2-Text78aa8434-16a0-4046-a2c2-fd1de37579ad" class=
=3D"copy mktoText" style=3D"padding: 0px 0px 12px 0px; text-align: left; fo=
nt-family: 'Fakt Blond', 'Fakt', Arial; font-size: 16px; line-height: 26px;=
">Adyen and BCG surveyed finance leaders across the US, UK, and EU on corpo=
rate finance. The message is clear: CFOs must reposition finance as a growt=
h engine.</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-2-Link7e7d988c-4829-4549-afb7-fcc99d425f9c" class=
=3D"link mktoText" style=3D"display: block; padding: 0px 0px 12px 0px; text=
-align: left;"><a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTV0Mn-Rl4ID5b16NYFp5LnDrXgmku=
q5rkZt_NLmAs-BjICRWD33z0WoGRSyAOn90tvk=3D" target=3D"_blank" style=3D"font-=
family: 'Fakt', Arial; color: #0abf53; text-decoration: none;"
>Get the insights =E2=80=BA </a></td>=20
</tr>=20
</tbody>=20
</table>=20
 </td>=20
</tr>=20
</tbody>=20
</table>=20
<table cellspacing=3D"0" cellpadding=3D"0" border=3D"0" width=3D"100%" role=
=3D"presentation" style=3D"width: 100% !important; display: block;">=20
<tbody>=20
<tr>=20
<td style=3D"padding: 36px 0px 12px;">=20
<table cellspacing=3D"0" cellpadding=3D"0" border=3D"0" width=3D"100%" styl=
e=3D"width: 100% !important;" role=3D"presentation">=20
<tbody>=20
<tr>=20
<td align=3D"left" valign=3D"top" width=3D"660px" height=3D"1" style=3D"bac=
kground-color: #D2DAE1; border-collapse: collapse; mso-table-lspace: 0pt; m=
so-table-rspace: 0pt; mso-line-height-rule: exactly; line-height: 1px;">=20
</td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table>
<table id=3D"twoColumn-Plateba047f74-bb1a-4887-90cc-32e4604a0fd9" class=3D"=
twoColumn mktoModule" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" bo=
rder=3D"0" role=3D"presentation">=20
<tbody>=20
<tr>=20
<td class=3D"wrapper" style=3D"padding: 12px 48px;">=20
<table width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=
=3D"presentation" style=3D"display: none;">=20
<tbody>=20
<tr>=20
<td id=3D"twoColumn-Plate-Headera1cde0ee-9677-4f5e-9cba-5bccf115a0ad" class=
=3D"header mktoText h3" style=3D"padding: 12px 0px; text-align: left; font-=
family: 'Fakt Semibold', 'Fakt', Arial; color: #00112C; font-weight: normal=
; font-size: 32px; line-height: 42px;"></td>=20
</tr>=20
</tbody>=20
</table>=20
<table class=3D"plate" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" rol=
e=3D"presentation">=20
<tbody>=20
<tr>=20
<td class=3D"row" valign=3D"top">=20
=20
<table class=3D"column left" width=3D"264" border=3D"0" cellpadding=3D"0" c=
ellspacing=3D"0" role=3D"presentation" align=3D"left" style=3D"display: inl=
ine-block; width: 100%; min-width: 100%;">=20
<tbody>=20
<tr>=20
<td class=3D"image" style=3D"display: initial; padding: 12px 0px; text-alig=
n: left;">=20
<div id=3D"twoColumn-Plate-1-Image549b5937-5304-4bb7-9cbb-fd64954b5be1" cla=
ss=3D"mktoImg" mktolockimgsize=3D"true">=20
<a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTeAwdhqlO7DOvIVDrm8TRH8WQ6-yC=
A4F0ZKXYbxWMXoSNs0qVr4ueIJKEdypCRUf8HA=3D" target=3D"_blank"
><img style=3D"border-radius: 6px;" src=3D"https://go.adyen.com/rs/222-DNK-=
376/images/Agentic Illustration.png?version=3D0" width=3D"264" /></a>=20
</div> </td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-1-Title3f2d5e05-af03-41a2-848b-4807124f4d49" clas=
s=3D"title mktoText h5" style=3D"padding: 12px 0px; text-align: left; font-=
family: 'Fakt Semibold', 'Fakt', Arial; color: #00112C; font-weight: normal=
; font-size: 20px; line-height: 30px;">Innovations to optimise your 2026 pe=
rformance</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-1-Text3c05bd31-f272-470f-830a-ff877c003ed4" class=
=3D"copy mktoText" style=3D"padding: 0px 0px 12px 0px; text-align: left; fo=
nt-family: 'Fakt Blond', 'Fakt', Arial; font-size: 16px; line-height: 26px;=
">Optimise every payment with our latest product launches. From global expa=
nsion into India to building a merchant-first vision for the era of AI-led =
trade, we're ready for what's next.</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-1-Linka5172d93-e763-4948-ad24-bc58cfb16b4e" class=
=3D"link mktoText" style=3D"display: block; padding: 0px 0px 12px 0px; text=
-align: left;"><a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTTwND8zn6oTCzS2vnbAWkm-b9LXJo=
GSqZz8X74ODg8idPqbRkv6XwjpdEr0e9RHs9TI=3D" target=3D"_blank" style=3D"font-=
family: 'Fakt', Arial; color: #0abf53; text-decoration: none;"
>Get product updates =E2=80=BA </a></td>=20
</tr>=20
</tbody>=20
</table>=20
=20
<table class=3D"column right" width=3D"264" border=3D"0" cellpadding=3D"0" =
cellspacing=3D"0" role=3D"presentation" align=3D"left" style=3D"display: in=
line-block; width: 100%; min-width: 100%;">=20
<tbody>=20
<tr>=20
<td class=3D"image" style=3D"display: initial; padding: 12px 0px; text-alig=
n: left;">=20
<div id=3D"twoColumn-Plate-2-Imageed7e9d35-6ed7-4ec8-9e8d-3a8af92d7ed7" cla=
ss=3D"mktoImg" mktolockimgsize=3D"true">=20
<a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTa89BG9NRvIR_0_H3j-n90cVW9KH3=
SOvxV-UDaTcLGwueUANN8_4CJK-GxBgrMsdcAk=3D" target=3D"_blank"
><img style=3D"border-radius: 6px;" src=3D"https://go.adyen.com/rs/222-DNK-=
376/images/Customers_A.png" width=3D"264" alt=3D"Customers_A.png" /></a>=20
</div> </td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-2-Title29872e20-1404-481c-a9e5-6df9578037b7" clas=
s=3D"title mktoText h5" style=3D"padding: 12px 0px; text-align: left; font-=
family: 'Fakt Semibold', 'Fakt', Arial; color: #00112C; font-weight: normal=
; font-size: 20px; line-height: 30px;">51% of shoppers are ready for retail=
 AI</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-2-Text5d2da85f-795b-4cc8-851f-a6f9fb17eacd" class=
=3D"copy mktoText" style=3D"padding: 0px 0px 12px 0px; text-align: left; fo=
nt-family: 'Fakt Blond', 'Fakt', Arial; font-size: 16px; line-height: 26px;=
">We surveyed thousands of businesses and consumers to map the future of re=
tail. While 51% embrace AI, 45% want clear accountability. See our latest r=
esearch findings.</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-2-Link93b64ab8-7910-4a52-9394-4a6c9e77bff7" class=
=3D"link mktoText" style=3D"display: block; padding: 0px 0px 12px 0px; text=
-align: left;"><a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTfZMshNkyf8sWp4wpev1dEwJ1CMin=
AoDIyfluxXjSD5yAV9Qmj6g0IHNju2-yQSofo0=3D" target=3D"_blank" style=3D"font-=
family: 'Fakt', Arial; color: #0abf53; text-decoration: none;"
>Go to the report =E2=80=BA </a></td>=20
</tr>=20
</tbody>=20
</table>=20
 </td>=20
</tr>=20
</tbody>=20
</table>=20
<table cellspacing=3D"0" cellpadding=3D"0" border=3D"0" width=3D"100%" role=
=3D"presentation" style=3D"width: 100% !important; display: block;">=20
<tbody>=20
<tr>=20
<td style=3D"padding: 36px 0px 12px;">=20
<table cellspacing=3D"0" cellpadding=3D"0" border=3D"0" width=3D"100%" styl=
e=3D"width: 100% !important;" role=3D"presentation">=20
<tbody>=20
<tr>=20
<td align=3D"left" valign=3D"top" width=3D"660px" height=3D"1" style=3D"bac=
kground-color: #D2DAE1; border-collapse: collapse; mso-table-lspace: 0pt; m=
so-table-rspace: 0pt; mso-line-height-rule: exactly; line-height: 1px;">=20
</td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table>
<table id=3D"twoColumn-Plate56b35159-67bb-4672-b1fc-36c01866ce8b" class=3D"=
twoColumn mktoModule" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" bo=
rder=3D"0" role=3D"presentation">=20
<tbody>=20
<tr>=20
<td class=3D"wrapper" style=3D"padding: 12px 48px;">=20
<table width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=
=3D"presentation" style=3D"display: none;">=20
<tbody>=20
<tr>=20
<td id=3D"twoColumn-Plate-Header6c72fe09-52ce-4f9f-9739-2489efe7274a" class=
=3D"header mktoText h3" style=3D"padding: 12px 0px; text-align: left; font-=
family: 'Fakt Semibold', 'Fakt', Arial; color: #00112C; font-weight: normal=
; font-size: 32px; line-height: 42px;"></td>=20
</tr>=20
</tbody>=20
</table>=20
<table class=3D"plate" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" rol=
e=3D"presentation">=20
<tbody>=20
<tr>=20
<td class=3D"row" valign=3D"top">=20
=20
<table class=3D"column left" width=3D"264" border=3D"0" cellpadding=3D"0" c=
ellspacing=3D"0" role=3D"presentation" align=3D"left" style=3D"display: inl=
ine-block; width: 100%; min-width: 100%;">=20
<tbody>=20
<tr>=20
<td class=3D"image" style=3D"display: initial; padding: 12px 0px; text-alig=
n: left;">=20
<div id=3D"twoColumn-Plate-1-Image6d29479e-11a1-4ba8-94da-d5d6ccb6d544" cla=
ss=3D"mktoImg" mktolockimgsize=3D"true">=20
<a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTcbgCfJ-ujvpx4BkZfr3eWkORHIDN=
C_-pEyee34SQKpHdg_gTAV3IImXTrJtokGoaCc=3D" target=3D"_blank"
><img style=3D"border-radius: 6px;" src=3D"https://go.adyen.com/rs/222-DNK-=
376/images/Agentic commerce-white paper-header-image.png" width=3D"264" alt=
=3D"Agentic commerce-white paper-header-image.png" /></a>=20
</div> </td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-1-Title9366c4e9-a6eb-47e4-be0b-61f5d819b776" clas=
s=3D"title mktoText h5" style=3D"padding: 12px 0px; text-align: left; font-=
family: 'Fakt Semibold', 'Fakt', Arial; color: #00112C; font-weight: normal=
; font-size: 20px; line-height: 30px;">The infrastructure gap in agentic co=
mmerce</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-1-Text7a5208d2-8d61-4c38-b342-28f83d98b3dc" class=
=3D"copy mktoText" style=3D"padding: 0px 0px 12px 0px; text-align: left; fo=
nt-family: 'Fakt Blond', 'Fakt', Arial; font-size: 16px; line-height: 26px;=
">AI agents are reshaping commerce=E2=80=94checking prices, stock, and ship=
ping in real time. But after conversations with merchants, one barrier stan=
ds out: today=E2=80=99s commerce infrastructure.</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-1-Link4dd884ad-0392-472d-82dc-7a99af014987" class=
=3D"link mktoText" style=3D"display: block; padding: 0px 0px 12px 0px; text=
-align: left;"><a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTdxVozIkBuV2uymyS4J0tEUoR7kGE=
Ijz1Lna9THzTSz1y6xE3rpfKU9goWk4wtwOQ0o=3D" target=3D"_blank" style=3D"font-=
family: 'Fakt', Arial; color: #0abf53; text-decoration: none;"
>Learn more&nbsp;=E2=80=BA </a></td>=20
</tr>=20
</tbody>=20
</table>=20
=20
<table class=3D"column right" width=3D"264" border=3D"0" cellpadding=3D"0" =
cellspacing=3D"0" role=3D"presentation" align=3D"left" style=3D"display: in=
line-block; width: 100%; min-width: 100%;">=20
<tbody>=20
<tr>=20
<td class=3D"image" style=3D"display: initial; padding: 12px 0px; text-alig=
n: left;">=20
<div id=3D"twoColumn-Plate-2-Image8fdf5157-e877-4c51-bb27-2ccf3b16e353" cla=
ss=3D"mktoImg" mktolockimgsize=3D"true">=20
<a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTXiVRzlfldlxbZpPLpPnD6objPa7z=
ek7LCruyf5TNxSyTtig9O9zOvMPFEv07nH-3wE=3D" target=3D"_blank"
><img style=3D"border-radius: 6px;" src=3D"https://go.adyen.com/rs/222-DNK-=
376/images/Social Commerce_A.png" width=3D"264" alt=3D"Social Commerce_A.pn=
g" /></a>=20
</div> </td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-2-Titlea7b28b9b-40cf-47ce-a359-f6fc9f9ab53c" clas=
s=3D"title mktoText h5" style=3D"padding: 12px 0px; text-align: left; font-=
family: 'Fakt Semibold', 'Fakt', Arial; color: #00112C; font-weight: normal=
; font-size: 20px; line-height: 30px;">Drive sales and loyalty with social =
commerce</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-2-Textba1ddd85-da5d-4601-add3-c48e8349d7f6" class=
=3D"copy mktoText" style=3D"padding: 0px 0px 12px 0px; text-align: left; fo=
nt-family: 'Fakt Blond', 'Fakt', Arial; font-size: 16px; line-height: 26px;=
">Social commerce=E2=80=99s global value is projected to exceed $17 trillio=
n by 2033. The opportunity lies in connecting with customers where they alr=
eady are.</td>=20
</tr>=20
<tr>=20
<td id=3D"twoColumn-Plate-2-Link9d6fc253-58f8-4b04-9f29-ee9946a90e0d" class=
=3D"link mktoText" style=3D"display: block; padding: 0px 0px 12px 0px; text=
-align: left;"><a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTTE9E92SpM2quumEBwcOBcqK1hZmN=
DpyqGehqGXo5u-vaM3jQWqapRm8ffsl48vOA-8=3D" target=3D"_blank" style=3D"font-=
family: 'Fakt', Arial; color: #0abf53; text-decoration: none;"
>Get started =E2=80=BA </a></td>=20
</tr>=20
</tbody>=20
</table>=20
 </td>=20
</tr>=20
</tbody>=20
</table>=20
<table cellspacing=3D"0" cellpadding=3D"0" border=3D"0" width=3D"100%" role=
=3D"presentation" style=3D"width: 100% !important; display: block;">=20
<tbody>=20
<tr>=20
<td style=3D"padding: 36px 0px 12px;">=20
<table cellspacing=3D"0" cellpadding=3D"0" border=3D"0" width=3D"100%" styl=
e=3D"width: 100% !important;" role=3D"presentation">=20
<tbody>=20
<tr>=20
<td align=3D"left" valign=3D"top" width=3D"660px" height=3D"1" style=3D"bac=
kground-color: #D2DAE1; border-collapse: collapse; mso-table-lspace: 0pt; m=
so-table-rspace: 0pt; mso-line-height-rule: exactly; line-height: 1px;">=20
</td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table> </td>=20
</tr>=20
</tbody>=20
</table>
<table id=3D"text-Secondary48b39c57-577c-4224-b2d4-94479860d89b" class=3D"t=
ext mktoModule" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" border=
=3D"0" role=3D"presentation">=20
<tbody>=20
<tr>=20
<td class=3D"wrapper" style=3D"padding: 12px 48px;">=20
<table width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=
=3D"presentation">=20
<tbody>=20
<tr>=20
<td id=3D"Text-Secondary-PreText1cf7ce02-67e1-4a39-aedc-92d2214f6ad7" class=
=3D"quote mktoText" style=3D"display: none; padding: 12px 0px; text-align: =
left; font-family: 'Fakt Blond', Arial; font-size: 20px; color: #00112C; li=
ne-height: 30px;"></td>=20
</tr>=20
<tr>=20
<td id=3D"Text-Secondary-Title62732a74-39c1-469c-9b94-2e0fe829e633" class=
=3D"title mktoText h3" style=3D"display: block; padding: 12px 0px; text-ali=
gn: left; font-family: 'Fakt Semibold', 'Fakt', Arial; color: #00112C; font=
-weight: normal; font-size: 32px; line-height: 42px;">Join us at <span styl=
e=3D"color: #0abf53;">The Retail Technology Show</span></td>=20
</tr>=20
<tr>=20
<td id=3D"Text-Secondary-Texted92d737-69a8-4ec5-91a7-2f30d8de2e6f" class=3D=
"copy mktoText" style=3D"display: block; padding: 0px 0px 12px 0px; text-al=
ign: left; font-family: 'Fakt Blond', 'Fakt', Arial; font-size: 16px; line-=
height: 26px;">Planning to be at ExCeL London on 22 =E2=80=93 23 April? Joi=
n Nicole Olbe, our UK Managing Director, on the Spotlight Stage (22 April, =
13:30) to explore <strong>how AI-driven shopping is changing retail</strong=
>. We=E2=80=99d love to see you there =E2=80=94 visit stand M50 to chat abo=
ut what=E2=80=99s next for your business.</td>=20
</tr>=20
<tr>=20
<td id=3D"Text-Secondary-Link0bb4eaae-ea10-4f0c-bb8f-22218ae77f22" class=3D=
"link mktoText" style=3D"display: table-cell; padding: 12px 0px; text-align=
: left;"><a href=3D
"https://em.adyen.com/MjIyLUROSy0zNzYAAAGhCt4HTZLbcAr4aKUS1pl_MFkAFqpBFMjWg=
6M61xh_6kHiD2BqSPotA294n1D0W4jWY3tdI-o=3D" target=3D"_blank" style=3D"font-=
family: 'Fakt', Arial; color: #0abf53; text-decoration: none;"
>See the event details =E2=80=BA </a></td>=20
</tr>=20
<tr>=20
<td style=3D"display: none; text-align: left; padding: 12px 0px;">=20
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